Because Boring Never Sold Anything
The #1 thing you need to know about me: I don’t do boring.
If you’re looking for content that sits stiffly in the corner with a ruler in hand, we’re not a match. I don’t do buttoned-up, joyless copy that drones on like a lecture in a dusty classroom. My work doesn’t wear a starched collar or scowl over the rim of its glasses.
I create copy that winks, smiles, and slides you a note under the desk.
It’s the kind of writing that makes people lean in, laugh, and then click “Buy Now” before they even realize they’ve decided.
Now consider this…

If a Copywriter Can’t Make Their Own Business Stand Out, How Will They Ever Make YOUR Business Stand Out?
You’ve clicked through a dozen copywriter websites today. Same muted colors, same tired headlines, same polite promises. If they can’t even make their own brand sparkle, how will they ever make yours unforgettable?
Spoiler alert: They can’t.
But you knew that already. And that’s why you’re so excited about discovering this website, because you’re seeing in real-time what a talented writer can do to snag and hold the reader’s attention.
Yep, I am the copywriter you’ve been looking for…
Who Am I?
Oh hey, my name is Rebecca Hagel. I’m glad you’re here!
Now you’re wondering what I bring to the table. I’ve got a psychology degree, so I know how to use psychological triggers to persuade your audience. I also have a background in marketing, so I create copy that’s designed to move your prospects to take action.
I’ve been writing content and sales copy in a variety of settings for 25 years, including:
- My first gig was working in a public relations office at a college crafting press releases, brochures, and other marketing materials for the college.
- Worked for a virtual casino in Costa Rica as their marketing director to attract and convert new customers — an extremely competitive environment.
- Conducted a sold-out marketing seminar that went for $700 a seat.
- Sold my own information products and delivered great conversion rates for affiliates — this caught the eye of several marketers who approached me in private about working with them.
- Started working behind the scenes with well-known digital marketers, software producers, and other product creators to craft sales letters, video scripts, reports, books, emails, ads, membership sites, and more.
I’ve worked with many of my clients for two decades, which shows you just how much my clients love me. Now I’m ready to help YOU connect with your audience using my EQ-Powered formula for crafting electrifying copy!
What the Heck is EQ-Powered Content?
Many of the inexperienced copywriters and content writers you’ve encountered use pretty words, but those words don’t connect with the audience.
If you’ve ever used AI to create content, the same things happens — your content falls flat. Visitors hit the back button. And your conversion rates are disappointing if not a bit embarrassing.
See, artificial intelligence tools and inexperienced writers possess the same problem. Namely, they know how to mimic what LOOKS like good content, but that content isn’t connecting with the audience. They’re like parrots who are talking loud, but no one is paying attention. AI and inexperienced writers don’t understand selling psychology and marketing on a deep level like I do.
My EQ-powered content is different because it’s designed to connect with your audience on an emotional level. This content speaks directly to your ideal prospect’s hopes, fears, and desires. It shows your audience that you truly understand their problem, and that you’re the BEST person in the market to solve it. And when it’s done the right way, we can turn your hesitant visitors into loyal customers.
Let’s Create Some Marketing Magic Together
I’ve got the persuasive words backed with a psychology degree and a marketing background. You’ve got a fun brand and some awesome offers. We would be great together!
Use the form below to ask questions, tell me about your project, or request a free quote.
Rebecca Hagel, Columbus copywriter serving businesses in Ohio and around the world.
